Ecommerce Website for Quality Logo Products

As the Senior Front-End Developer at Quality Logo Products (QLP), I was a driving force behind transforming their digital platforms into high-performing, user-friendly experiences. By building a custom JavaScript-powered site builder and implementing a CSS design system, I ensured consistency across thousands of pages while significantly reducing development time for new features. My work on Core Web Vitals optimization led to a noticeable improvement in site speed, resulting in better search rankings and an enhanced user experience. Collaborating closely with the SEO team, we executed A/B tests and content updates that increased conversion rates, ultimately driving more revenue. I also worked directly with the company president, aligning the website’s development with business goals to create a robust and scalable solution that continues to support QLP’s growth.